How many designers does it take to change a light bulb? Why a light bulb?
Tools and techniques to help research and clarify the problem or opportunity, and initiate solution convergence.
- Affinity Mapping
- Journey Mapping
- Mind Mapping
- Concept illustrations (show in context)
- Concept Development/Clusters
- Rule-of-Thirds (fit ideas into composition that focuses attention)
- Question Techniques: Uncover questions that traditional conventions obscure; the right questions are essential
- Think like a detective with few clues, and ask “what might have happened?” (abductive thinking)
- Ask bigger questions “What is the future of mobile computing?” and you have one week for the exercise
- Examine as if it is something you have never done before (with very fine detail).